Archive for the 'General' Category

Make money without having products in stock

If you run a web shop you probably have the problem that now and then have the problem some products are unavailable or out of stock.

You can comfort your customers by back ordering the product or offering them equivalent product. Unfortunately this will not enhance the overall conversion rate of your website simply because you can’t offer your customer exactly where he is looking for (at that time).
That’s a pity: no conversion, no revenue, no profit.

What if you had a creative solution that would offer your customer a good alternative and would give you some nice extra revenue without having it in stock or available?

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Hello Joost! Holla back!

Just a quick post as reply on Joost de Valk’s latest post “get noticed“. The idea is something I practice already since I got hooked on statistics (/me <3 GA).

In your statistics you see referrals. You get curious in what context your website is mentioned so you visit the referral. If you are lucky it's a nice post or article mentioning your website. So what do you do? You leave them a "thank you" comment.

I'm convinced it works the other way around (like Joost is saying): if you link to a website, they will notice you as referral. And with the same attitude they will visit your website and leave a comment. Ok, a comment is not always necessary, but at least you get more traffic.
So, get noticed as referral and visit your referrals!